New leadership brings operational depth and proven execution capabilities to support clients navigating innovation-driven change, infrastructure monetization, and sustainable growth
Paris, France – February 9, 2026 — PMP Strategy has appointed five new Partners— Irina Pascutto, Housni Zniber, Marc Lameloise, Philippe Mareine and Zakaria Chouaib, — further strengthening the firm’s leadership in the Telecoms, Tech & IT and Industry sectors. These appointments reflect PMP Strategy’s unique ability to combine deep sector expertise with strategic insight to deliver strong, measurable, and lasting impact for clients in key markets.
“These appointments bring enhanced capabilities to address the most pressing challenges facing telecom, technology, and industrial executives today: AI-driven transformation, infrastructure monetization, decarbonization strategy, and crossborder growth,” said Gilles Vaqué, President and Founding Partner. “I would like to thank Irina, Housni, Marc, Philippe, and Zakaria for their remarkable dedication and the exceptional value they bring to our executive clients, in addition to their sector expertise and the diversity of their perspectives.”
Irina Pascutto helps industrial executives convert environmental and decarbonization challenges into sustainable competitive advantages. Driving the Industry Practice, Irina brings nearly 20 years of operational experience at Lafarge—rising to Vice President of Group Performance Management—and a decade of strategic advisory across 20+ countries. She supports executives of international groups and mid-to-large companies on growth strategies, capital and portfolio optimization, operations and supply chain redesign, and performance-driven operating models. Her implementation expertise—core to both her approach and PMP Strategy’s client model—bridges the gap between boardroom vision and operational reality.
For executives in Morocco and across the Middle East and Africa, Housni Zniber brings fresh, sector-agnostic innovation to traditional industries—helping leaders see possibilities others miss. Leading PMP Strategy’s Morocco activities and contributing to regional growth, Housni brings over 15 years of experience across digital, data & AI, 2 growth strategy, and customer centricity. Drawing on cross-sector experience spanning investment banking, telecommunications, retail, and e-commerce, he now partners with industrial leaders to navigate AI-driven transformation and unlock new growth opportunities. He addresses their most critical priorities from growth strategy and portfolio redefinition to large-scale business transformation.
Marc Lameloise addresses the critical challenge of infrastructure monetization and optimization for funds, investors, and corporations worldwide. Over the past seven years, he has strengthened PMP Strategy’s digital infrastructure expertise, leading projects on infrastructure sharing, carve-outs, revenue growth, diversification, and operational efficiency across data center, fiberco, towerco, and emerging infrastructure assets. PMP Strategy’s Digital Infrastructure Practice is among the largest and most specialized in North America, Europe, Africa, and the Middle East—and continues to expand each year.
For CEOs facing the dual challenge of technology transformation and organizational performance, Philippe Mareine delivers pragmatic solutions grounded in twenty-five years of experience at the intersection of technology, people, and performance. Leading the IT Strategy and Performance Practice, Philippe brings expertise developed on the Executive Committees of ATOS and Worldline to critical challenges across multiple industries: IT operating models, make-or-buy strategies, AI-driven IT transformation, and IT governance. Philippe also advises private equity funds on IT and tech investments, bringing both strategic and operational perspectives to investment decisions.
For executives navigating the GCC’s rapidly evolving digital landscape, Zakaria Chouaib brings strategic clarity to complex decisions on M&A, digital infrastructure, and regulatory strategy. Leading PMP Strategy’s Telecoms, Media & Technology Practice across Middle East & Africa, Zakaria has been instrumental in developing the firm’s full suite of capabilities in the region —combining strategic advisory, M&A expertise, and disciplined execution—to drive exceptional growth. With over 15 years focused on the Middle East and Africa telecom, digital infrastructure, and technology sectors, Zakaria is a trusted partner to senior executives, public sector leaders, regulators, and investors on corporate strategy, M&A and partnerships, digital operating models, and complex turnaround programs.
“What distinguishes these Partners—and PMP Strategy’s approach—is the rare combination of C-level operational experience and strategic consulting rigor,” added Gilles Vaqué. “Our clients don’t just receive recommendations. They gain allies who work alongside them to design strategies, drive implementation, and deliver measurable results.”
With these appointments, PMP Strategy continues to expand its capabilities to serve executives facing increasingly complex strategic challenges—from AI transformation to infrastructure optimization to sustainable growth. The firm’s growing global footprint ensures clients have access to both local market expertise and international best practices.
About PMP Strategy
PMP Strategy is an independent strategic management consulting firm distinguished by Partners who bring C-level operational experience and combine deep sector expertise with strategic rigor to deliver tangible, lasting impact.
For over twenty years, we have served as trusted advisors to executive committees and investors across North America, Europe, the Middle East, and Africa. We specialize in five key sectors where transformation is most critical: Telecoms, Media & Technology (TMT), Private Equity, Financial Institutions, Transport & Mobility, and Industry & Energy. Our Transversal Performance practice leads complex, cross-sector transformation programs, while our Innovation Lab—a dedicated team of AI experts—supports client engagements worldwide from our headquarters in Paris and our network of international offices.
Our approach is built on partnership—designing tailored strategies alongside clients and working hand in hand to drive implementation, delivering measurable results that evolve with their ambitions. Learn more at www.pmpstrategy.com
Press Contact:
Jennifer Campbell
+33 6 32 05 14 27
jcampbell@pmpstrategy.com
