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PMP Strategy expands in Europe and opens an office in Spain

By 13 July 2022April 10th, 2024News

VDEF Visuel bureau Madrid

After Canada, Benelux, Africa Middle East and the UK, PMP Strategy continues its international growth with the opening of a new office in Madrid.

With this new office, PMP Strategy aims to quickly become a reference in the area.

We will now be able to provide close support to our Spanish clients and strengthen our relationships with the major players in the firm’s traditional sectors of activity.

« The opening of this new office in Madrid represents a new step in the expansion plans of PMP Strategy, which currently has 5 offices abroad. This new location will allow us to forge even closer connection with our existing clients and partners with whom we have established and developed excellent relationships in recent years. By establishing a local presence, we are strengthening PMP Strategy’s footprint in the region. We have high ambitions for our business in Spain. We are convinced that our unique model of executive consulting, which combines strategic vision, sector expertise and a strong focus on impact and results, will meet the needs of this new market », says Gilles Vaqué, President of PMP Strategy.

An experienced team

The Madrid office will be headed by Bruno Coste. Bruno has 25 years of experience in operations and consulting in the telecommunications and new technologies sector. He has held several management positions: at Monitor Deloitte where he supported the development of the TMT practice; after more than 7 years in strategy at Telefonica Group in Spain but especially in the UK and Germany, Bruno was also in charge of the BT Group transformation strategy.

Two partners support this acceleration of PMP Strategy in Spain and more broadly in Latin America. Denis Lafarge, in charge of PMP Strategy’s Deal activity, is heavily involved in the region and very active in terms of infrastructure, M&A and Private Equity Tech deals. As well as Benoit Gelot, co-head of PMP Strategy’s major TMT practice, who is extremely involved with many Telco Tech and Infrastructure players in Europe and especially in Spain.

« For several years, Bruno has been involved in the restructuring of the European telecom sector, advising funds and high-level executives on transactions, strategies and large-scale transformation programs. Our industrial know-how and proximity to clients will be a differentiator in this period of massive change for the European TMT sector in general, and for the Spanish market in particular », adds Gilles Vaqué.

A recruitment plan underway

To support the development of its activities in Madrid, we are strengthening our workforce and wishes to integrate new employees to offer even more quality service to our clients. The opportunities are now open and we are focusing our attention on profiles from top schools with skills and successful experience in the world of consulting as well as in technical and methodological expertise.

Sectoral areas of intervention and extensive expertise

After having succeeded in a few years in becoming a key player for managers and investment funds in the TMT sector, PMP Strategy is also accelerating in its other rapidly changing sectors, namely Energy, Mobility and Financial Services. These are all very active sectors with major challenges in Spain in which we intend to quickly play a major role.

It should also be noted that PMP Strategy is already very active in Spain in two other cross-functional consulting areas in Digital Strategy (acceleration of e-commerce, development of marketplaces and platforms, data valuation strategy, evaluation of digital maturity, acquisition of digital players, customer strategy, omnichannel strategy and NPS/CES plans) and CFO support (New ESG management model, Data for performance – especially ProcessMining expertise -, Financial DueDiligence, Post Merger Integration Plans, etc. )

Spain being a significant market in the TMT industry (Technology, Media & Telecommunications) and in all our reference sectors (Transport & Mobility, Energy, and Financial Institutions), the opening of the Madrid office is a key step in our development strategy.


Always on the lookout for new markets, PMP Strategy intends to strengthen its presence in North America in the near future.


About PMP Strategy
Founded in 2003 and managed by 18 partners, PMP Strategy is a strategy consulting firm that works with executives to positively impact business performance by adapting to the world we live in. 
With seven offices (France, Benelux, Canada, Africa Middle East, UK and Spain), PMP Strategy aims to be the key player in its four main sectors. Dedicated teams support managers and shareholders on their most important issues: Telecom/Media/Tech, Transport & Mobility, Energy and Financial Institutions. In addition, PMP Strategy has cross-functional teams with expertise in digital/data transformation, customer experience and financial performance. Its international development has made PMP Strategy a reference in terms of support for General Management in its sectors. Convinced that there can be no positive impact without strong commitment and full dedication, PMP Strategy embraces the entrepreneurial mindset to cooperate with companies and their teams, to find tailor-made and innovative solutions.
Diversity, a strong focus on people, and openness are the values that help forge strong relationships and mutual trust between PMP Strategy and its clients.

Press contact:
Jennifer Campbell
Communications Director
+33 6 32 05 14 27

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