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We are delighted to have co-hosted an insightful event on “Customer Relations in the Era of Digitalization and AI” in collaboration with the “Association pour le Progrès des Dirigeants” (APD).

Co-moderated by Housni ZNIBER, Managing Director for Africa & the Middle East at PMP Strategy, and JIRARI FARIDA, General Director of APD, this event gathered a distinguished panel and audience to discuss the advanced strides our organizations are making in digital transformation and AI-driven innovation.

Thank you to Badr Belghiti, Deputy General Manager of Wafa Assurance, Ali Chami, Deputy General Manager of Business Transformation at Les Eaux Minérales d’Oulmès, Noël Chateau, Chief Commercial Officer of Orange Morocco, Youssef El Aoufir, Deputy CEO of INTELCIA, Basma Khayat-Bouchaara, Marketing & Commercial Director of CIMR, Chrystele Ronceray, Deputy General Manager of Marketing, Development, and Communication at LabelVie, and Mohamed Amine Souissi, Acting Director of Digital Transformation at DGCT of the Ministry of Interior for their participation and their valuable insights on this great topic.

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